Explore Our Digital Ads & PPC Services

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What We Offer *

What We Offer *

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GOOGLE & DIGITAL ADVERTISING
(Google Ads, LinkedIn, Meta, Local Search)

We help industrial B2B companies generate real leads, not just clicks or impressions. This includes manufacturers, equipment dealers, HVAC contractors, service firms, and other trade‑based businesses.

WHAT We DO FIRST

  • Review your current Google Ads and digital ad campaigns

  • Identify wasted spend and low‑performing keywords

  • Check conversion tracking accuracy and lead quality

  • Review search terms triggering your ads

  • Evaluate campaign structure, targeting, and budgets

  • Identify missed opportunities to improve ROI and lead flow

Our focus

  • B2B lead generation (not vanity traffic) and B2B e-commerce sales

  • Higher‑quality inquiries from decision‑makers

  • Better cost per lead, not just lower cost per click

  • Return on Ad Spend (ROAS) to get the most bang for your buck

  • Ads aligned with long sales cycles and technical buyers

  • Clear data and monthly reports showing results instead of assumptions or guesswork


PLATFORMS We MANAGE

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  • Google Search Ads

  • Microsoft Ads

  • Google Shopping Ads

  • Amazon, Walmart, & Ebay ads

  • Local Google Ads and geo‑targeted campaigns

  • LinkedIn Ads for B2B decision‑makers

  • Meta Ads (Facebook and Instagram) when appropriate for service businesses

  • Retargeting campaigns to stay in front of qualified prospects


ONGOING OPTIMIZATION & MANAGEMENT

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  • Keyword and search intent optimization

  • Ad copy written for industrial and technical audiences

  • Conversion tracking setup and verification

  • Landing page alignment and messaging feedback

  • Ongoing bid, budget, and targeting adjustments

  • Removal of wasted spend and irrelevant searches

  • Performance monitoring and data‑driven refinements

Our 3-4 week process

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Phase 1: LEARNING & RESEARCH (2 weeks)

  1. Learn your business model, services, ideal customers, and buying cycle

  2. Review existing data, past campaigns, and current lead quality (if available)

  3. Identify keywords and audiences aligned with real B2B demand

  4. Filter out low‑quality, consumer, or research‑only traffic before launch

  5. Build structured campaigns, ad groups, and tracking based on intent, not volume

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PHASE 2: CAMPAIGN STRUCTURE & Launch (1 week)

  1. Launch campaigns with controlled spend

  2. Monitor search terms and early traffic behavior

  3. Identify irrelevant searches quickly and exclude them

  4. Review lead quality, not just clicks and impressions

  5. Collect enough data to guide decisions

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PHASE 3: OPTIMIZATION & Refinement for ROI (Continuous)

  1. Refine keywords based on real performance

  2. Improve ad copy to increase qualified response

  3. Adjust bids and budgets based on cost‑per‑lead data

  4. Pause low‑quality traffic sources and expand winners

  5. Scale only when lead quality and ROI are proven


Designed for Small Teams or No Marketing Staff

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  • All‑in‑one website, SEO, and AIO support from a single partner

  • Affordable marketing services built for small manufacturers and dealer networks

  • Simple reporting with clear next steps and no marketing jargon

  • Marketing aligned with long sales cycles and high‑value equipment purchases

  • Long‑term organic visibility without reliance on constant paid ads

  • Scalable services that grow as your manufacturing or dealership business grows

Five yellow stars aligned in a row.

“Alisa is very smart and knowledgeable about what's trending in the world of Marketing. Hard working and great at finding resources. Easy to work with and has good people skills. Growth minded and looks for ways to be better.”

– Tirelle Daye, US Duct, Ductwork Manufacturing

Frequently Asked Questions

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If you're interested in working with us, complete the form with a few details about your project. We'll review your message and get back to you within 48 hours.

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